Santander UK plc. All rights reserved. Scammer Time' was published in United Kingdom in October, 2022. Engine has priors leaning into celebrity TV spots for maximum effect, most recently it cast Robert De Niro as a bagel gangster in a spot for Bolton bakers Warburtons. I would never bank with you whiles these Muppets keep advertising,do they not have enough money. The concept behind the campaign and its speed to market is testament both to the power of a great idea and the synergy between the duo and the bank. https://r.search.yahoo.com/_ylt=AwrIAX6nxVJj3f4AGUl3Bwx, Ocean Outdoor UK hires new marketing director, Cat-vertising: 5 purr-fect cat ads that will leave you feline fine, Royal Mail challenges myths and misperceptions around the sustainability of mail, Bear Grylls joins forces with Jack Wolfskin, Nissan unveils star-studded content series Electric Away Days, Channel 4 and Spotify team up to offer music fans personalised recommendations. I will be going to local Santander. It has brought real competition to the UK, through its innovative products for retail customers and relationship banking model for UK SMEs. Created by London agency House 337, Stop! The campaign, 'Stop! Ant and Dec are reported to have signed a 40million, three-year deal with ITV earlier this year. This high score was replicated when it came to enjoyment, with 54% of people enjoying the ad. Ant and Dec are expected to reprise their beloved PJ and Duncan roles in an ad campaign that's set to be a flashback to the nineties. When launching the campaign, Santander not only wanted to improve consumer perceptions but also love among staff, something which Parker is confident it has achieved. Santander have released a fantastic new advert featuring Ant and Dec. Privacy Policy. Ant & Dec Santander Adverts x.antanddec 151 subscribers Subscribe 59 Share 3.3K views 2 years ago i decided to make a compilation of all of the adverts Ant and Dec have done for. If youd like to join in, please sign in or register. contacted Santander for comment and the bank responded: We are delighted to have partnered with Ant and Dec who are not only two of the UKs most loved celebrities, but who also appeal to a variety of our different customer audiences. Some customers have even threatened to leave. Despite the threat of recession, marketers are not powerless to drive growth, as a new video series from the renowned effectiveness expert explains. It makes you want to change who you bank with. The 60-second hero spot is set to premiere tomorrow (15 October) with additional assets rolled out across across video on demand, radio, social media and in-branch activity. Reading some of the comments on here are childish. Shamima Begum? Express. Why is he so unnecessarily loud in it? And being informed on the 17th OCTOBER at 14 34hrs that there is amount of payments going out is this you. Ant will join you. The technical storage or access that is used exclusively for anonymous statistical purposes. British presenters Ant and Dec have made their comedic return in the latest installment of their Santander Bank of Antandec campaign. Get Me Out of Here! If we can get people to hear the words Scammer time and pause when theyre about to part with money or personal details then hopefully we can help thwart more of these criminals, Santander UK director of marketing, Dan Sherwood said. Please provide your justification of having the Britains Biggest drink drive fine payee as the face of your new campaign. According to research, people start forming money habits between the ages of three and seven, and long-term financial outcomes can be predicted from behaviors in children as young as five. Listen to article Ant & Dec are a British television presenting duo, consisting of Anthony McPartlin (born 18 November 1975) and Declan Donnelly (born 25 September 1975), from Newcastle upon Tyne, England.Formed after their meeting as child actors on CBBC's drama Byker Grove, they performed together as pop musicians PJ & Duncan, the names of their characters from the series. Your email address will not be published. Bad move Santander., Many seemed to take issue with the fact that Santander was using Ant, referencing his recent drink driving conviction, as one demanded: Who else did you have on the shortlist? In our latest venture, maverick bankers Antandec go back to school thinking they have the perfect solution for teaching kids how to be money confident, added Jo Moore, creative director at Engine. www.santander.co.uk. That is the highest score achieved in any campaign the bank has done since it began measuring the metric. That has led to its highest increase in full mortgage applications in a decade. Watch the ad again and understand the irony. What percentage of support versus complaints do you expect on this latest one .https://r.search.yahoo.com/_ylt=AwrIAX6nxVJj3f4AGUl3Bwx.;_ylu=Y29sbwMEcG9zAzkEdnRpZAMEc2VjA3Ny/RV=2/RE=1666397736/RO=10/RU=https%3a%2f%2fforums.digitalspy.com%2fdiscussion%2f2147867%2fworst-advert-on-tv-at-the-moment-part-12%2fp604/RK=2/RS=Qr77u9d7GIhmXApDcSNoT0ClruU-. With a host of retailers returning their attention to physical retail, finding new formats that entice consumers could be key to growth. Editorial: 07854 370071 Commercial: 07854 369791, UK: Four Cavendish Square, Marylebone, London, W1G 0PG, 2023 Copyright Marketing Beat. It is the first ad campaign featuring the pair since Suzuki pulled creative featuring the pair after Ant McPartlin was fined for drink driving. Privacy Policy, Who is the origami expert in the santander advert. Ant And Dec Santander Advert Cast. Sipping from the minuscule cup, one person admits: It even tastes tiny., At the end of the ad, Dec says: No one had really heard of banks before we did it. The man travels across the country looking for ways to save money, and he meets up with Ant and Dec along the way. Banco Santander made attributable profit of EUR 7,810 million in 2018, an increase of 18% compared to the previous year. The technical storage or access is required to create user profiles to send advertising, or to track the user on a website or across several websites for similar marketing purposes. How to Recharge Vodafone (Fast and Secure), Frequently asked questions about Virgin Company, Frequently asked questions about Vodafone, Who is the actress in the new sky mobile advert, How much did katy perry get for the just-eat advert, Santander Advert: Meet the Man with Ant and Dec. Outside of these hours please call 0800 5877708. Also Santander and Ant and Dec dont care what you think, said another. 2023 Copyright Marketing Beat. It has been used in many ads like Cheetos Super Bowl commercials. All rights reserved. The campaign, which launched in June 2019, sees celebrities Ant McPartlin and Declan Donnelly launching a copycat bank. The latest 'Bank of Antandec' campaign shows people how to beat the pants off of scams, and once again features Ant and Dec as the fictional banking CEOs. All rights reserved. . They make my blood boil. Honestly a joke., Echoing that sentiment, another said: Im surprised Santander want to associate themselves to someone who has a recent conviction for drink driving. I see Larry the cat is going to get yet another new boss in his life. after Ant McPartlin was fined for drink driving. Santander UKis a financial services provider in the UK that offers a wide range of personal and commercial financial products and services. How are brands celebrating the coronation of King Charles III? Billy Faithfull, chief creative officer, Engine, added: "In the search for a little magic, you have to give every idea a chance to shine. They presented us with a really fun creative which we couldnt resist, who would say no to having their own bank brought to life?! The ads have also provided commercial success, with Santandars overall score for mortgage preference increasing from 19% to 25% following the campaign launch. Santander really must get rid of them for good. Once again you have those two imbeciles doing an advert for you. . Santander TV Advert for Ant & Dec 2020. We are in the process of leaving the bank now due to this advert. The campaign from Engine, directed by Declan Lowney at Another Film Company, has been planned by Carat which has placed it in TV, cinema, OOH, print, social, digital display and radio and on a microsite. Santander banks new ad campaign sees it face off unexpected sector competition from a new player, Antandec, a copycat brand created by the TV duo. Santanders outgoing CMO Keith Moor is a self-confessed extrovert and naturally inquisitive, but there are certain questions he wishes hed asked as a junior marketer which might have helped him achieve balance earlier in his career. TV duo Ant and Dec have opened their own bank after revealing it has been a "life-long dream" to work in the financial sector in a tongue-in-cheek ad. Registered in England. Dec proclaims himself always ready to "open the door" to new talent, and fellow CEO Ant advises him to roll out the service immediately. Santander and the flame logo are registered trademarks. They claim their logo features a baguette, rather than a flame, saying that until recently they had never heard of the so-called bank in question. Santanders Bank of Antanddec campaign has helped the bank produce its highest ever score for brand love as brand ambassadors Ant and Dec help the bank resonate with customers and boost the business. Carnyx Group Ltd 2022 | The Drum is a Registered Trademark and property of Carnyx Group Limited. Carnyx Group Ltd 2022 | The Drum is a Registered Trademark and property of Carnyx Group Limited. You can check this on the Financial Services Register by visiting the FCAs websitewww.fca.org.uk/register. Nav Sidhu, co-founder and managing director at Sidhu & Simon, added: No longer do you need to go trawling online for money skills materials that often bear little relevance to how children are taught at school, whereas now, for the first time, The Numbers Game is piping financial educational materials directly into classrooms and homes from the most trusted source in educational publishing, Twinkl. 2023 Hearst UK is the trading name of the National Magazine Company Ltd, 30 Panton Street, Leicester Square, London, SW1Y 4AJ. It launches on Monday 3 June and the. All rights reserved. Santander UK has agreed a deal with the nation's favourites Ant & Dec - presenters of Ant & Dec's Saturday Night Takeaway, Britain's Got Talent and I'm a Celebrity. However, on Buzz (a balance of whether people have heard positive or negative things about a brand) it has jumped by two points from a score of 0.4 to 2.4 making it sixth in a list of banks behind First Direct, Nationwide and Monzo which tops the chart with a score of 5.9. 4 min. The much-loved TV duo are two of the most successful stars seen on screen. cast Robert De Niro as a bagel gangster in a spot for Bolton bakers Warburtons. Seriously reconsidering going back., Another commented: Ive been with Santander a long time but if these two are endorsing it time to rethink. CEO Dec has an incredible banking. Media EnquiriesMiranda SeymourT: 020 7756 4189M: 07860 857999E:Miranda.seymour@santander.co.ukDeborah LewisT: 020 7756 4212M: 07845 051939E:Deborah.Lewis@santander.co.uk. The campaign, which features Ant & Decs own bank Antandec a play on the name Santander will focus on how Santander helps customers realise their aspirations, in a light-hearted and engaging way. In the ad, CEO Dec has an. To close up the account., Someone else said: Time to close my Santander account, methinks., A fourth wrote: Time to change bank account from Santander UK., A fifth fumed: Cringeworthy. Despite the shenanigans on display, the campaign supports a more serious anti-fraud message, backing Take Five an organisation that straightforward, impartial advice to help tackle banking fraud. Ant and Dec's hilarious series of adverts for banking giant Santander have continued SWNS Digital 1.18K subscribers Subscribe 44 Share 6.5K views 1 year ago Ant and Dec's hilarious series. This advert is literally showing its a joke to them. Alphanet Website Design Agency. To coincide with the initiative, the team has produced introductory videos and learning for teachers, parents and carers to use in classrooms and homes to help build money confidence in children. Santander had an opportunity to use their adverts to provide valuable education to help people avoid these scams, yet they treat it as a joke with those 2 celebrities prancing about in those stupid pants. Without a subpoena, voluntary compliance on the part of your Internet Service Provider, or additional records from a third party, information stored or retrieved for this purpose alone cannot usually be used to identify you. Love this, love the lads. Genuinely hate this advert. Ant and Dec admit they nearly split last year, Ant and Dec fans fuming as BAFTA organisers put their seats wrong way round, Jamie Oliver shares emotional tribute following sad death: I cant believe Im writing this, Richard Madeley reveals wife Judy is sleeping in spare room as he thanks GMB viewers for advice, Im A Celebrity South Africa viewers share same theory as new arrivals announced. Santander rebrands as Antandec marking the duos return to TV. Id encourage anyone with young family members to download the Numbers Game learning packs and to tell friends and family to do the same., Ant and Dec stage press conference to set record straight on rip-off Santander branding. Lets be honest, no one really likes bills, but origami bills - well thats more like it. Santanders head of marketing delivery, Chris Parker, explains: Financial services is not typically the most sexy or interesting of industries. Santander's 'Bank of Antanddec' campaign has helped the bank produce its highest ever score for brand love as brand ambassadors Ant and Dec help the bank resonate with customers and boost the business. It was one of those ideas that you keep parking for good reason, but keeps coming back, more powerful than before. Fortunately, Santander has teamed up with Twinkl an online educational platform to launch free, curriculum-friendly learning materials for kids on finances. The duo also introduce their new high-tech mortgage robot, Stan the Smartbot, whose job it is to predict the future of mortgages. The campaign, which launched in December, stars the duo promoting . Watch on Santander rebrands as Antandec marking the duo's return to TV Launching 3 June, the campaign sees the pair rip off the Santander branding and pontificate about their brand values and. Hurtful and tone deaf to anyone thats been a victim of crime. The Santander press office operates from 8.00am to 6.00pm. The average marketer cant determine a brands ethical values, but is best placed of all to see the risks and opportunities of putting them into practice. A specially-created TikTok campaign featuring Ant and Dec and five influencers using a scammer pants filter will launch next week. Ant and Dec's hilarious series of adverts for banking giant Santander continue with a new TV slot - that sees them enlist a professional origami expert. Questions to ask oneness pentecostal believers 8 jun 2022. Meet the Cast of the Santander Commercial. As for all the moaning [bleeps] saying @antanddec have sold out, get a grip on reality! wrote one telly fan, adding: We need a bit of humour in our lives. Ant and Dec's Santander Advert Paycheck . Martin Lewis skewers Andrew Bridgen over Priti Patels migrant plan, Paul Gambaccini rages at Victoria Derbyshire in BBC row, Michael Schumachers wife in tears as she gives heartbreaking update, Buck Fizzs Jay Aston slams 'friends' she lost over Brexit vote, Naga Munchetty despairs as BBC weatherman recalls 'sad' childhood. Home of the Daily and Sunday Express. Meet the Cast of the Santander Commercial. ANT and Dec have been transformed into 1980s video game characters in their latest hapless attempt to run a bank. Whats more, Santanders partnership with Twinkl is streets ahead, bringing financial education into classrooms and homes.. The duo, Ant and Dec, have recently been seen in a Santander advert, and with it, they have earned a large paycheck. We are confident that we have done our due diligence on the partnership and although we appreciate that not everyone may be a fan of the duo, the reaction among both the public and our colleagues has been overwhelmingly positive.. The money saving car insurance advert with Judi Dench doing her "M from the Bond films" routine. All Rights Reserved. Interested in creative campaigns? It serves around 15 million active customers, via a nationwide branch network, telephone, mobile and online banking; and 64 regional Corporate Business Centres. ED! Its overall brand affinity score, which includes a number of metric such as spontaneous ad awareness and ad recall, also increased by three percentage points last year, making it second in brand love in the banking sector, according to Santander. Santander is saying they do things differently. They must really need the money to make such idiots of themselves. How to Recharge Vodafone (Fast and Secure), Frequently asked questions about Virgin Company, Frequently asked questions about Vodafone, Who is the actress in the new sky mobile advert, How much did katy perry get for the just-eat advert. Returning in their fictional roles as the CEOs of the Bank of Antandec, the iconic TV personalities help the public to detect scams before falling victim to them through the use of Fraud Detecting Scammer Pants which inflate whenever the wearer receives a scam text. Ant and Decs hilarious series of adverts for banking giant Santander have continued with a new TV spot that sees them enlist a professional origami expert.In the ad, CEO Dec has an incredible banking brainwave which, with a little help from a new and rather mysterious character, he pitches to fellow banking supremo Ant.Decs big idea is to help customers feel better about their household bills by making them more interesting.And his ingenious way to achieve this incredible feat is by introducing a personal origami master ready for action when those bills arrive through the letter box.After Dec proclaims himself always ready to open the door to new talent, fellow CEO Ant immediately advises him to roll out the service immediately Despite the backlash, some Ant and Dec fans thought the ad was hilarious and came out to defend Santanders campaign. extra campionario Ant & Dec's Pre-Dection | I'm A Celebrity.Extra Camp: 210 Likes: 210 Dislikes: 25,554 views views: 1.03M followers: Entertainment: Upload TimePublished on 23 Nov 2016 Registered in England and Wales. Listen to article Were not Nike, were not Apple, so seeing that score is almost unprecedented in our industry.. Well said. Registered Office: 2 Triton Square, Regent's Place, London, NW1 3AN, United Kingdom. Santander UK plc customers eligible deposits are protected by the Financial Services Compensation Scheme (FSCS) in the UK. New Nationwide advert with the three women talking your not the only one, its the voice of the main speaker just not pleasant to listen to. However, it now sits fourth having seen its score decline by 4.4 points to 10.9. Made By Dyslexia ad asks AI to think like famous dyslexic thinkers, Scream if you want to go faster: Lovehoney celebrates Masturbation May, Bottled: Brewdog and Paddy Power join forces to rub salt into Arsenals wounds, Tesco Mobiles trusty trolley returns to save the day once again in playful BBH spot, Disney and Spotify collaborate to promote Disney+. Required fields are marked *. Best wishes, a Santander customer., Another tweeted: This is taking the pee, isnt it. RBS is hoping to take on digital banking upstarts such as Monzo and Starling with an app-only offering aimed at a younger, less financially savvy audience. https://en.wikipedia.org/wiki/Congenital_iodine_deficiency_syndrome#Terminology. This field is for validation purposes and should be left unchanged. High street bank Santander has been slammed for drafting in telly favourites Ant McPartlin and Dec Donnelly for its latest promotional campaign. The commercial was created to highlight Santander's real-life commitment to helping customers feel better about household bills by giving cashback every month with their 1l2l3 current accounts. Please make it stop. They reveal that TV was just a stopgap until they could pursue their banking passions in a 90-second mockumentary spot. PJ and Duncan have made a comeback for an advert for Santander, for whom the presenters became ambassadors in 2019. The concept behind the campaign and its speed to market is testament both to the power of a great idea and the synergy between the duo and the bank.. This time is Santander time with its new advert "Stop, Hammer time!" a spot created by the advertising agency House 337 and Merman in consultation with Mitre Studios. Double bubble for all parties - Santander PLC, I'm a Celebrity Co. Ltd and Ant&Dec Inc. And THE WORST AD [although it might only be showing in our neck of the woods] is definitely the Northern Rail "Do your own thing" abomination that comes on every day during The Chase to spoil my tea (FYI tuna pasta bake today + a couple of glasses of red). Even the silliest of ideas should be taken seriously. Registered office at Floor 14, 10 York Road, London, SE1 7ND. Check out our Ad of the Day section and sign up to our Ads of the Week newsletter so you dont miss a story. Santander UK has agreed a deal with the nations favourites Ant & Dec presenters of Ant & Decs Saturday Night Takeaway, Britains Got Talent and Im a Celebrity Get Me Out of Here! Theyre attempting to teach children money confidence this time; however, theyve not quite got it right. We have credit card, ISAs and current account with you. Ant and Dec help fight scammers in latest Santander TV spot Agencies Brands Creative and Campaigns News Video 14th October 2022 Tom West Spanish banking group Santander has unveiled the latest instalment in its playful 'Bank of Antandec' series, but this time with a serious, anti-scammer awareness message. Presenters Ant and Dec have won UK National TV Awards (voted by viewers) every year for the past 20, so it's fair to say that they're popular with a large chunk of the population - whatever we might think. Doing a bank. Guess the respondents above still dont understand that Ant and Dec arent advertising Santander- they advertise the Bank of AntandDec! Xeim Limited, Registered in England and Wales with number 05243851 Good job whoever pitched and approved this. Copyright 2022 Centaur Media plc and / or its subsidiaries and licensors. Keith Moor, CMO at Santander commented: We are thrilled to have Ant & Dec on board at this very exciting time for Santander UK. The campaign launches on Sunday 12th September 2021. The Geordie duo are . With the amount of people falling victim to scams going up, were determined to do what we can to protect people and hope that approaching the topic from a different angle with the light-hearted nature of the Bank of Antandec will help it stick in peoples minds.. #BankofAntandec https://t.co/eUq5iEoHBF pic.twitter.com/xdksw5cKjL, Santander UK (@santanderuk) June 3, 2019, Read more: Ant and Dec admit they nearly split last year, Taking to Twitter, one angry customer wrote: This morning I am seriously contemplating changing banks. It has a meaningful presence in 10 core markets in Europe and the Americas, and is the largest bank in the euro zone by market capitalization. The new ad for Maccies featuring keith Lemon and Maya Jama for their new Mccrispy. The new Google Pixel advert with that loud guy 'Mike' shouting about the photo eraser function is annoying me. Scammer Time! sees the famous duo perform a humorous rendition of MCs Hammers U Cant Touch This, replacing the catch phrase Hammer Time with Scammer Time. Anyone notice how Freeview have muted out any mention of Colin calling the other alien character a queen, presumably for obvious reasons.
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